My digital resume

hats i’ve worn:

  • Business management

    I’ve led cross-functional teams and overseen operational strategy in both marketing and insurance sectors, managing client accounts, streamlining workflows, and driving measurable growth. My experience includes directing company technology, supervising campaign execution, analyzing performance data, and guiding internal teams to exceed revenue and client retention goals.

  • Marketing

    I’ve developed and executed full-scale marketing strategies, from social media and branding to website production and content creation, working closely with designers, coders, and clients to bring campaigns to life. With a background in both creative direction and analytics, I’ve helped businesses grow their digital presence while ensuring every campaign stays aligned with brand goals and audience engagement.

  • Content Creation

    I’ve created and managed a wide range of digital content, including social media assets, website copy, marketing decks, and video production support for both clients and internal campaigns. From pitching creative concepts to coordinating photo and video shoots with high-profile talent, I’ve been hands-on in bringing compelling stories and visuals to life across platforms.

Cohen & Co. insurance services, inc.

Director of Operations

March 2020 to April 2025

  • Managed renewal book in Salesforce by tracking agency growth from $1.3M to $9.6M in annual premiums over 5 years. Generated Excel reports and delegating renewals to team members.

  • Provided existing clients with large accounts over $50K in annual premiums with renewal services including re-marketing to other carriers and discussing recommendations.

  • Oversaw company technology including hardware and software programs, website and calendar management, and marketing directives.

  • Assisted agency president in landing new business that generated an average revenue of $15k to $20k per-month, with many accounts exceeding annual premiums of $100,000.

vivid candi

Account Manager

January 2019 to March 2020

  • Utilized Adobe Photoshop, Illustrator, and XD to design and maintain clients’ websites.

  • Produced 2 to 3 new websites per-month, managing a team of designers, coders, and social media coordinators to create websites & brand strategies for packaged campaigns.

  • Tracked site growth using Google and Meta Ads, charted data, and presented findings with new strategies to existing clients on a quarterly basis without ever experiencing a decline in traffic.

savanty

Marketing & Production Executive Assistant

June 2018 to December 2018

  • Researched companies owned by entertainment professionals, compiling spreadsheets in Microsoft Excel of contact information for company outreach.

  • Presented ideas to company co-founders and created decks to be pitched to new clientele.

  • Tracked of potential leads using Excel and followed up to organize meetings & presentations.

  • Accompanied co-founders to video and photo sets, assisting with shoots for notable actors’ companies including Robin Wright’s Pour Les Femmes.

Pepperdine university

BA Integrated Marketing Communications

August 2015 to April 2019